September on the South Shore: Houses Stay Tight, Condos Open Up

Fortes Seller’s Minute:

Notes from my October 6 mastermind, and why every seller I work with gets a weekly call.

The number your buyer and your agent both watch

Reply CLOCK with your town for the current median days on market in your price range.

Fortes Seller’s Minute: What #44 Means for You

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Fortes Seller’s Minute: From $400K to $445K

First they came in $50,000 low. Then inspection asked for another $3,000.

At 6.69%, Buyers Shop the Payment

Sellers can widen the buyer pool without automatically giving away price.

1 in 5 Sellers Cut the Price

Three steps to protect leverage before your listing loses momentum.

Fortes Seller’s Minute: A Little More Morabeza

What the World Cup has taught me

Marketing is Not a Bonus

Exposure creates interest. Interest creates showings. Showings create offers.

Fortes Seller’s Minute: Where home marketing is going

AI made content easier. Proof is now the edge.

Your home must win the scroll

Buyers have more choices now. Your home has to feel obvious.

The price cut is usually not about the house

Good homes are getting cut for bad reasons.